Gautam Pal

Gautam Pal

Head of Domestic Business, Gensol Electric Vehicles

Unveiling Consumer Insights and Shifting Preferences

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Understanding consumer behaviour and preferences is paramount for automakers striving to stay competitive in the ever-evolving passenger vehicle market. As socio-economic, technological, and environmental factors reshape the automotive landscape, gaining insights into consumer trends and preferences becomes crucial for designing and marketing vehicles that resonate with the target audience. Consumer preferences for SUVs and automatic […]

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